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May 19, 20232 min read

Unleashing the Power of Marketing in a Post-iOS 14.5 World: The gBraid Revolution

On today's post, I'm about to drop some serious knowledge on you. If you're anything like me, the release of iOS 14.5 and Apple's new App...

May 1, 20232 min read

Algorithmic Efficiency: The Surprising Cost of Over-Manipulating Your Ads

Hello there, fellow marketers! Today, I want to dive into a topic that often gets overlooked in the world of digital advertising:...

Apr 14, 20232 min read

Machine Learning: A No-BS Look for Media Buyers 🧠

Let's cut the crap and dive into machine learning, specifically in the context of advertising and marketing. No hype, just straight-up...